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Archbishop Tenison’s School

Marketing consultancy

Client: Archbishop Tenison’s CE Boys School, Kennington, London.

Project: To develop and implement a marketing and communications strategy for an inner city secondary school.

Brief: To assist Archbishop Tenison’s improve their understanding of parents  considering secondary education in inner south London.

Outputs: We organised and facilitated several in-depth focus groups with parents of boys at local primary schools to gain high quality insight into the aspirations and concerns of these parents. By identifying emerging themes from the focus groups, we honed a marketing strategy built on the unique qualities Archbishop Tenison’s has to offer such as its smaller than average roll, distinct ethos and nurturing approach.  Broadgate was then commissioned to develop the school's branding, prospectus, signage and a new website.

Feedback: "Broadgate Communications provided an excellent service, providing us with the insight we needed to fully understand how our school can best communicate its strengths. They were flexible, attentive and comprehensive in giving us a creative solution that suited our needs. They have helped us to understand the benefits of building and managing our reputation and of producing high quality marketing materials which focus on our school's values"  - Liz Sims, Headteacher

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Call us on 01494 725 577 or email us at
info@broadgateuk.com